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Restaurants, Food Service & Delivery · Rank #59 of 100

Subway

https://www.subway.com
Agent Readiness
56/100
At Risk
Example agent task tested

Can an AI agent find a nearby store and order a custom sandwich?

Dimension Breakdown

Six-dimension scorecard

AI Discoverability88
Answer Engine Readiness64
Agent Usability100
Trust & Verification53
Content Worthiness26
Machine Readiness3
Key Strengths

What's working

  • robots.txt present
    GET https://www.subway.com/robots.txt → HTTP 200, 20 directive lines
  • XML sitemap discovered
    https://www.subway.com/sitemap.xml → 66 URL(s) listed
  • Primary content structure
    3415 chars of visible text, <h1> present, <main>=yes
  • Primary CTA clarity
    Detected action labels: ['start order', 'learn more', 'download the app', 'contact us']
  • Business clarity on homepage
    Meta description (144 chars); Clear H1; Body paragraph present
Key Gaps

Biggest opportunities

  • Structured data / Schema.org coverage
    Homepage (1 sampled): missing About / company page (1 sampled): missing Blog index / posts (1 sampled): missing
    → Top improvements for this scan (highest impact, already quick to ship): • Add Organization or Website on / (Homepage) — impact +10, ease 1/5. • Add Blog or Article or Blogposting or Itemlist on /en/* (Blog index / posts) — impact +10, ease 2/5. • Add Organization or Aboutpage or Corporation on /en-us/* (About / company page) — impact +6, ease 1/5.
  • Structured data — Homepage
    Sampled 1 homepage; expected Organization OR Website, found: no JSON-LD.
    → Add Organization JSON-LD to your homepage with `legalName`, `url`, `logo`, and `sameAs` (Twitter / LinkedIn / GitHub). Target path pattern: /. Also consider: Add WebSite JSON-LD with a `potentialAction` of `SearchAction` so AI systems and search know where to query your site.
  • Structured data — Blog index / posts
    Sampled 1 blog index / posts; expected Blog OR Article OR Blogposting OR Itemlist, found: no JSON-LD.
    → Mark up the blog index with Blog schema and each post with BlogPosting — include `headline`, `datePublished`, `author`, and `image`. Target path pattern: /en/*.
  • Answer-first quality (LLM-graded)
    LLM score: 20/100 (homepage). The core value proposition is buried within a lot of technical and navigational text.
    → Rewrite the opening so the first 200 characters answer 'what is this product/service, and for whom?'
  • Entity completeness (LLM-graded)
    LLM score: 40/100 (homepage). Missing/unclear: WHO, WHY.
    → Ensure the homepage explicitly states: company identity, product category, target audience, and at least one differentiator.
Suggested Improvements

Where to focus next

  1. Structured data / Schema.org coverage — Top improvements for this scan (highest impact, already quick to ship): • Add Organization or Website on / (Homepage) — impact +10, ease 1/5. • Add Blog or Article or Blogposting or Itemlist on /en/* (Blog index / posts) — impact +10, ease 2/5. • Add Organization or Aboutpage or Corporation on /en-us/* (About / company page) — impact +6, ease 1/5.
  2. Structured data — Homepage — Add Organization JSON-LD to your homepage with `legalName`, `url`, `logo`, and `sameAs` (Twitter / LinkedIn / GitHub). Target path pattern: /. Also consider: Add WebSite JSON-LD with a `potentialAction` of `SearchAction` so AI systems and search know where to query your site.
  3. Structured data — Blog index / posts — Mark up the blog index with Blog schema and each post with BlogPosting — include `headline`, `datePublished`, `author`, and `image`. Target path pattern: /en/*.
  4. Answer-first quality (LLM-graded) — Rewrite the opening so the first 200 characters answer 'what is this product/service, and for whom?'
  5. Entity completeness (LLM-graded) — Ensure the homepage explicitly states: company identity, product category, target audience, and at least one differentiator.

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Last scanned 6/5/2026, 5:09:32 PM · Scan duration 43.5s · Detected site type: content_publisher

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