Telecom, Media & Entertainment · Rank #37 of 100

Max

Agent Readiness

62/100

Emerging Readiness

Example agent task tested

Can an AI agent compare plan tiers and identify ad-free options?

Dimension Breakdown

Six-dimension scorecard

AI Discoverability55

Answer Engine Readiness84

Agent Usability100

Trust & Verification64

Content Worthiness26

Machine Readiness41

Key Strengths

robots.txt present
GET https://www.hbomax.com/robots.txt → HTTP 200, 3 directive lines
Primary content structure
221129 chars of visible text, <h1> present, <main>=no
Primary CTA clarity
Detected action labels: ['sign up', 'sign up now', 'how do i sign up?']
Business clarity on homepage
Title (34 chars); Meta description (91 chars); Clear H1
Structured data — Homepage
1 sampled homepage — schema found: organization, website

Key Gaps

XML sitemap discovered
No sitemap.xml or Sitemap: directive in robots.txt
→ Publish an XML sitemap at /sitemap.xml and declare it in robots.txt via 'Sitemap: https://yourdomain/sitemap.xml'.
Structured data — FAQ / help page
Sampled 1 faq / help page; expected Faqpage OR Qapage, found: no JSON-LD.
→ Wrap existing Q&A pairs on the FAQ page with FAQPage JSON-LD (`mainEntity` → `Question` + `acceptedAnswer`). AI answer engines cite FAQPage content directly. Target path pattern: /faq/*.
Machine-readable capability discovery
Probed 18 endpoints — none returned a valid .well-known response.
→ If you expose APIs or developer capabilities, publish /.well-known/openid-configuration, /.well-known/mcp, or /.well-known/api-catalog as appropriate.
Emerging commerce protocol signals (x402, ACP, UCP, MPP)
No x402, ACP, UCP, MPP, or related commerce-protocol signals found (probed /.well-known/{acp,ucp,mpp,x402,agent-commerce}.json)
→ If you sell products or services, evaluate x402 / ACP / UCP / MPP support and publish a capability document at `/.well-known/acp.json` (or equivalent) with your protocol version + supported actions.
Structured data / Schema.org coverage
Homepage (1 sampled): present — organization, website FAQ / help page (1 sampled): missing
→ Top improvements for this scan (highest impact, already quick to ship): • Add Faqpage or Qapage on /faq/* (FAQ / help page) — impact +8, ease 2/5.

Suggested Improvements

XML sitemap discovered — Publish an XML sitemap at /sitemap.xml and declare it in robots.txt via 'Sitemap: https://yourdomain/sitemap.xml'.
Structured data — FAQ / help page — Wrap existing Q&A pairs on the FAQ page with FAQPage JSON-LD (`mainEntity` → `Question` + `acceptedAnswer`). AI answer engines cite FAQPage content directly. Target path pattern: /faq/*.
Machine-readable capability discovery — If you expose APIs or developer capabilities, publish /.well-known/openid-configuration, /.well-known/mcp, or /.well-known/api-catalog as appropriate.
Emerging commerce protocol signals (x402, ACP, UCP, MPP) — If you sell products or services, evaluate x402 / ACP / UCP / MPP support and publish a capability document at `/.well-known/acp.json` (or equivalent) with your protocol version + supported actions.
Structured data / Schema.org coverage — Top improvements for this scan (highest impact, already quick to ship): • Add Faqpage or Qapage on /faq/* (FAQ / help page) — impact +8, ease 2/5.

Run a free scan now and see how your website compares to Max and the rest of the Index.

Last scanned 6/5/2026, 5:07:47 PM · Scan duration 9.9s · Detected site type: hybrid